NIKE [BRAND ACTIVATION]
OBJECTIVE
Nike collaborated with SEG to curate an elevated experience to celebrate the opening of their new store in Palm Beach Gardens, FL.
Four days of activations included a Member Preview Night, Grand Opening, Night Run with a well-known local run club, and a partnership with a premium gym.
The week created a lot of excitement around the store opening and engaged with the community in a way that fostered longstanding relationships – a huge goal for Nike, as they continue to open the Rise concept doors across the country.
SERVICES
DEATION/CONCEPTS • CONCEPT DESIGN • PRODUCTION DESIGN • PRODUCTION • EVENT COORDINATING/PLANNING • EVENT OVERSITE • CUSTOMIZATION • GWP’S/GIVEAWAYS
