Hoka was proud to announce the launch of the all-new Skyward X, the latest addition to their maximalist cushioned performance running shoes. As part of the launch, SEG led site surveys, window mock-ups, production, and install for window and in-store displays at nine of their major US stores from NYC to LA, as well as Toronto. The campaign update also included an interior moment at the brand-new Hoka Flatiron store in the Big Apple.